The Essential Role of External Flash in Professional Photography

As a professional photographer, the choice of when and how to use external flash is paramount to achieving the desired results. In my extensive career, I've utilized external flash in nearly every situation, from high-profile events to everyday shoots. This article explores the pivotal role of external flash in ensuring high-quality photography, especially under challenging lighting conditions.

The Indispensable Nature of External Flash in Various Photography Scenarios

No matter the event - be it a PR gathering, a wedding, or a client shoot - I've always relied on external flash. Whether in the film era or the modern digital age, external flash has proven to be an essential tool for achieving the best results. In the film days, we needed powerful strobe units, which could either be bounced or used as bare bulbs, to produce the best light. Today, with significantly higher ISOs, we can use much smaller flash units, yet we continue to bounce light for a professional and subtle look.

Modern Applications and Benefits of External Flash

With today's advancements, external flash remains a critical component in the professional photographer's arsenal. Higher ISOs allow us to work with smaller flash units, making the equipment more portable. However, the use of bounce flash techniques can still enhance photos by eliminating harsh shadows and creating a more natural, softer light. This method, whether used on a wall or in an outdoor setting, can dramatically improve the quality of the photographs, making them look almost like they were lit by natural light.

Furthermore, the use of external flash provides a much higher shutter speed and cleaner color, allowing us to use even modest f/numbers to suit specific needs. Burst shooting, albeit a minor concern in recent years, is still an important aspect to consider, as some flashes may have a slow recycle time. Understanding the limitations and capabilities of the flash unit is crucial to ensuring seamless and consistent performance.

The Prevalence of Flash Use in Professional Advertising Photography

In the world of professional advertising photography, the use of flash is almost universal, even for outdoor shoots that may appear to be lit by natural daylight. The consistent and controlled light produced by external flash is invaluable for achieving the desired outcome, regardless of the environment. This is why, in the professional advertising world, 100% of the time is dedicated to using flash for maximum effect.

Exploring the Versatility of On-Camera Flash

My experience with various types of light sources has been extensive. I've used hot lights, studio strobes, on-camera fill flash, continuous light for fill, and natural light utilized by continuous light. I've even experimented with lighting sets using hot lights and electronic flash, all to explore the versatility and potential of different lighting techniques. My most memorable use of on-camera flash was when I used it as fill in daylight shoots, creating a nostalgic effect reminiscent of the photography of the 1950s. This technique added a special sparkle and charm to the images.

While options are always appreciated, the advent of powerful post-processing capabilities has made the use of flash in certain scenarios less critical. Modern software can now enhance images to the point where external flash might not be necessary. However, for the times when a professional, consistent, and controlled light source is needed, the benefits of external flash cannot be overstated.

Conclusion

The use of external flash in professional photography is crucial for achieving the best results, whether in film or digital photography. The ability to bounce light and utilize higher shutter speeds and cleaner colors are just some of the many benefits. The versatility and reliability of external flash make it an indispensable tool in the photographer's arsenal, especially in the ever-changing landscape of modern photography.

Remember, the key to success in photography lies in the mastery of lighting techniques. Understanding the limitations and capabilities of your flash unit, timing your shots, and knowing when and how to use it are the hallmarks of a professional photographer. With the right tools and techniques, the possibilities are endless.